Forests in Focus (FF) Forests in Focus (FF)

Forests in Focus (FF)

A project of the Sustainable Packaging Coalition & the American Forest Foundation

We believe that sustainable forests come from collaboration, from the tree farmers all the way to the brands that use their forest products. That’s why the Sustainable Packaging Coalition and the American Forest Foundation teamed up to develop a platform that connects members with the information they need to support their supply chain. 

Forest in Focus is a platform that allows users to (1) assess the sustainability risk profile of their US-based forest products supply basins, and (2) identify and invest in mitigation project outcomes tailored to critical sustainability issues, such as at-risk species and forest carbon. 

Team leaders

Forest Products Group

Tom Pollock

Senior Manager
Forest Products Group

Shea Wales

Project Associate
Forest Products Group

Sarah Crow

Senior Director of Sustainability Solutions, The American Forest Foundation
Forest Products Group

Nathan Truitt

Vice President, Strategic Partnerships, American Forest Foundation

Join our founding members already using Forests in Focus to make an impact.

Initiative Members
Initiative Members
Initiative Members
Initiative Members
Initiative Members
Initiative Members
Initiative Members
Initiative Members
Initiative Members
Initiative Members
Initiative Members

Learn more about Forests in Focus

Visit our webpage